proenza schouler's got a new ad campaign.

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Yay for this!
I love Proenza Schouler with a capital WHOA.
But I'm not sure about this campaign.
Where's the color?
The vibrancy?

Their collection for Fall/Winter 2010 was the uniform for a school girl gone downtown, and although I think the campaign represents that, it would've been so nice to see some color.

Is that too much to ask for?
Oh well, I still love it!

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